Wear your Faith,
Share your Faith.
About Us
Faith Based Lids was born out of a simple conviction: faith shouldn’t be tucked away — it should be worn boldly, lived openly, and seen daily. Founded in Colorado by Yata Williams, the brand began with a desire to merge style with Scripture, fashion with testimony, and everyday wear with eternal truth. Inspired by Jesus’ words in John 14:6 —
“I am the way and the truth and the life”
Faith Based Lids exists to remind the world that hope has a name, and that name is Jesus. These hats aren’t just accessories; they are declarations of identity. They reflect the lineage of the earliest believers who were known not as “Christians,” but as followers of The Way — people defined by the path they walked, the life they imitated, and the Savior they followed. Every stitch, every design, and every release carries purpose. Our hats are made to start conversations, spark curiosity, and open doors to share the Gospel in spaces where faith is often silent. From city streets to Sunday mornings, from coffee shops to workplaces, each lid becomes a reminder that faith is alive, active, and visible.
Faith Based Lids is more than a brand — it’s a movement of believers unashamed of the truth, committed to living out the message they wear. We create apparel for those who walk with conviction, speak with love, and live with eternal hope. This is not fashion driven by trends. This is Kingdom identity worn with confidence. Faith Based Lids — Wear what you believe. Walk The Way.
Our Mission
At Faith Based Lids, our mission is to boldly proclaim the hope of Jesus Christ through meaningful, faith-driven apparel. We design hats that are more than accessories — they are declarations of belief, reminders of truth, and daily symbols of walking in The Way. Our purpose is to inspire believers to confidently express their faith, spark conversations that lead to the Gospel, and reflect the love, courage, and identity found in Christ alone. Every lid we create carries a message of hope, discipleship, and unashamed faith in the One who is the way, the truth, and the life.